Convenience Store News Bestows 35 Products With 2022 Best New Products Awards
Comfort and indulgence items dominate this year's crop of honorees.
Susan Durtschi, Past Times Marketing
CHICAGO — The winners of this year's Convenience Store News Best New Products Awards represent a dynamic lineup of comfort and indulgent snacks, yummy foodservice offerings, and on-trend beverages.
While healthy eating is still an important consumer trend, this year's entries focused more on comfort foods and indulgence, compared to previous years when new product entries emphasized attributes such as low sugar, low calorie, and other better-for-you benefits.
Now in its 26th year, the Best New Products Awards program recognizes the marketers that introduce the most innovative, high-quality products into the convenience channel that meet consumers' evolving needs and fit a convenience store's value proposition.
Products introduced to the market between April 30, 2021 and May 1, 2022 were eligible for entry in 47 different categories. A panel of consumers judged the submitted products on value, convenience, appearance and packaging, along with attributes such as taste and ingredients for food items. Judging was supervised and tallied by Past Times Marketing, a New York-based consumer research and product-testing firm.
Based on the consumer ratings, 35 products new to convenience store shelves have been selected for recognition in this year's competition.
The winners are:
Barebells Caramel-Cashew Protein Bar, Vitamin Well USA
Goose Island Tropical Beer Hug, Anheuser-Busch
Reese's Big Cup with Potato Chips, The Hershey Co.
Extra Refreshers Fruit Mix, Mars Wrigley
Starburst Airs Gummies, Mars Wrigley
Lindt Classic Recipe OatMilk Chocolate Bars, Lindt & Sprungli USA
Mad Tasty Pure Sparkling Water, Yuzu Citrus, Mad Tasty LLC