Marketing

Three Pillars of Social Media Content for C-stores
Brands can make meaningful connections with their fans and build brand loyalty.
Updating Loyalty Programs for the 21st Century Customer
A recent webinar hosted by Convenience Store News examined the ways stores can use new technology to refine their rewards programs.

Candy & Snacks
Supplier Spotlights: Big Game Edition
Barcel USA, Frito-Lay North America, Mars Wrigley and Pepsi Co. will all be running campaigns during Super Bowl LVII.
Foodservice
Casey's Kicks Off Big Deals for NFL's Big Game
Customers can enjoy a game-day pizza discount, a 4K television sweepstakes and more.
Technology
Casey's Recognized as Champion Among C-store Loyalty Programs
The retailer is lauded for excelling at using the Punchh platform for omnichannel engagement, digital campaigns and personalized offers.
Technology
Casey's Personalizes the Future With Digital Transformation
Optimizing Salesforce's unified customer data platform has yielded higher open rates on messages, higher click-through rates and higher conversion rates.
Foodservice
7-Eleven Delivers New Pizza Promotions
The c-store chain will be giving away free pizzas for Super Bowl Sunday via its delivery app.
Technology
Weigel's Partners With GSP for In-Store Marketing
Retail solutions include specific kits that reduce wasted print materials and shipping costs.
Technology
Circle K Doubles Down on 'Pay Your Bills' Sweepstakes
The contest offers participants a chance to win thousands of dollars in prizes or free fuel for a year.
Candy & Snacks
GPM Rolls Out Winter Promotions for Loyalty Members
The retailer's "Buy More, Stack More, Save More" program offers discounts on fuel, beverages and food.
Foodservice
Convenience Store Operators Get Creative in Marketing Foodservice
Sports partnerships and food trucks are different methods for capturing customers' food dollars.
Beverages
Stewart's Shops Puts 2023 Contests in Shoppers' Hands
The 12 Months of Make Your Own Prize Contests will be posted the first Friday of each month on the company's blog.
Beverages
Jacksons Food Stores Holds Free Milk Giveaway
Seven Let's Go Rewards members will win one gallon of Darigold milk per week for a year.
Technology
Convenience Rewards Programs Evolve From Points to Connections
Retailers are finding success with emotion-based loyalty programs.

A collection of news, articles and other featured content about Marketing.