NCR Launches Outdoor DVD-Rental Kiosk

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NCR Launches Outdoor DVD-Rental Kiosk

DULUTH, Ga. – NCR Corporation launched its first outdoor DVD-rental kiosk, the NCR SelfServ Entertainment 2381, which is able to hold as many as 950 DVDs and is weather protected. The company will now be able to extend its deployment of BLOCKBUSTER Express™-branded DVD-rental kiosks to more convenience store and smaller-footprint, 24-hour retail locations, according to NCR.

Beyond its BLOCKBUSTER Express deployment, the SelfServ Entertainment 2381 can be used by retailers and operators to automate cased rental and packaged sell-through of media titles in a 24-hour, outdoor setting.

The SelfServ Entertainment 2381 features the latest self-service technology from NCR, including a 19" touchscreen display specially designed for viewing in sunlight; an optional 26-inch LCD screen at the top of the unit, which can be used as digital signage for inventory promotion or brand advertising; and ATM-grade anti-skimming magnetic stripe reader (MSR) to help prevent fraud.

NCR expects to invest as much as $60 million in 2009 to build out its DVD-rental kiosk operations, and to deploy more than 2,500 kiosks in 2009 for a total of 10,000 kiosks by mid-year 2010.