Ride-Share Vehicles Double as C-stores via New Concept

DEARBORN, Mich. — Could we soon see the day when passengers in ride-share vehicles can purchase convenience store items without having to make an extra stop?

This day may not be far off, as Ford Motor Co. is collaborating with three 2016 Techstars Mobility startups — Spatial, HAAS Alert and Cargo to make this a reality.

“The possibilities are endless when you combine the experience and influence of a storied company like Ford with the energy and innovation of these inspiring startups,” said Bill Coughlin, president and CEO of Ford Global Technologies. “This year’s Techstars Mobility program has truly exemplified that, and we’re thrilled to continue working with Spatial, HAAS Alert and Cargo.”

Cargo is of specific interest to c-store retailers. The New York-based company serves as an in-vehicle general store, helping ride-share drivers cater to passengers. It provides Cargo kits, sent directly to ride-share drivers who purchase them. These kits are stocked with products on-the-go passengers often desire, such as snacks.

Spatial is a Cincinnati-based company that provides a human-driven layer of social intelligence to create mapping and navigation, while Chicago-based HAAS Alert is a connected notification platform that warns motorists when emergency vehicles are approaching.

These three companies were among 12 Ford Motor selected for a three-month membership. Each received $120,000 in funding, along with guidance on business development, customer acquisition, developing relationships with the auto industry, and support from top business leaders.

Techstars Mobility, a Ford-sponsored initiative now in its second year, was designed to further the automaker’s mission to enhance next-generation mobility solutions while helping startup companies get their footing in business.

Ford Motor Co. is a global automotive and mobility company based in Dearborn.