Best Original Design Runner-Up: Alltown Market

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Best Original Design Runner-Up: Alltown Market

11/09/2015

Best Original Design
Honorable mention: Alltown Market, Orono, Maine
Designer: Kraido

Alltown Market is a new concept and new-to-industry store for parent company Global Partners LP. The goal of the design, which debuted in Orono, Maine, was to break the mold of the traditional convenience store by featuring products that appeal to busy moms and millennials.

Additionally, the store design represents the key attributes of the new Alltown Market brand: local, fresh, premium, healthy and family appeal, according to the retailer.

The store features the Centre St. Kitchen, offering fresh-cut fruit, salads, artisanal sandwiches and flatbread pizzas, as well as healthier options to appeal to the new customer base. The biggest challenge of the project, the retailer noted, was developing a branded made-to-order sandwich program from scratch that features premium ingredients, fresh packaging and local ingredients, where possible.

Early results have been promising for the Centre St. Kitchen as a driver for store traffic.