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A collection of news, articles and other featured content about Marketing.


Members of Exxon Mobil Rewards+ can earn savings through the purchase of fuel, car washes and convenience store items.

7-Eleven Slurpee drinks

Cap'n Crunch's Crunch Berries Slurpee joins the celebration for a limited time.

Minit Mart GoGo Rewards logo

Members will earn 20 points for every $1 spent in-store and 10 points for every gallon of gas purchased.

Circle K's Polar Pop

The "Your Cup. Your Rules." initiative enhances brand awareness and customer engagement with the signature item.

RaceTrac logo

Customers can win free pizza slices, breakfast sandwiches, Swirl World frozen treats and more.


Convenience Store News webcast provides insights on the best offers, promotions and experiences to capture their interest.

Digital messaging in a Kwik Trip convenience store

The retailer's goal is to implement Federal Heath's messaging program in all 600-plus stores by October 2019.

Wawa Inc.'s logo

The annual foodservice program runs June 18 through Aug. 5.

Royal Farms

Four sweepstakes winners will receive free chicken for a year.

High's store front

Maryland c-store operator will celebrate all summer with monthly sweepstakes drawings and in-store promos.

Casey's Value Creation Plan

The retailer gives an update three months after announcing the multifaceted plan.

Derek Gaskins joins Yesway as senior vice president of merchandising and procurement

He will oversee the chain's entire marketing team as senior vice president of merchandising and procurement.

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