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A collection of news, articles and other featured content about Marketing.

Wawa logo

Festivities to include free food and beverage samples, plus limited-edition merchandise.

Casey's General Stores logo

President and CEO Terry Handley says the initiative marks a shift in the retailer's marketing strategy.

7-Eleven sandwich

Participating Texas stores are offering fresh sandwiches for $1 from March 18-22.

Giant Eagle logo

Members can now earn points on every gallon of gas purchased, as well as grocery purchases.

The convenience store chain cites loyalty and private-label programs as key pillars of growth.

7-Eleven logo

Whole pies are available for $3.14 and single slices for just 50 cents.

loyalty data

Dig deeper into your loyalty program data and discover insights to drive more traffic and sales.

Pilot Flying J will sponsor the 2019 Bassmaster Classic world championship.

Consumers who download the Pilot Flying J app at the event can receive an instant, one-time $5 offer redeemable in stores.

Stripes Selena commemorative cups 2019

The first cup design, called "Queen of Cumbia," launches Feb. 23 and will be available while supplies last.


CB4's inaugural C-store Loyalty Awards recognize 7Rewards' customizable app experiences.

Shell canopy

Fuel Rewards Pro members can earn 5 cents off per gallon for personal fill-ups each time they make a work fill-up of at least 10 gallons.

Circle K

Female customers can receive a free cup of coffee in any size on March 8.

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