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Contact your P&G Rep or Acosta Contact to “Stock Up” now or to set-up new items
Why Buy Bounty?
- Bounty Continually Improves:
- BOUNTY PARENT - Recently improved substrate for better LOCK and TRAP of liquid•
- BOUNTY ESSENTIALS - Replaces Bounty Basic. New 2-ply towel provides a great quality mid-tier towel
- Paper Towels Represent a $6.8 Million Category in Convenience indexing at 105 vs PY*
- $107 Million Marketing Investment
- > 3x more than all other brands combined
- Bounty has a proven track record of leading category growth over the last 50 years
- P&G is the Top manufacturer in the Paper Towel Category with a Dollar share of 61*
* Source: MSA RIS Data, TUS Convenience, 52 WE 2018-06-30
- Bath Tissue is a huge $11.8 Million category*
- Charmin is the clear Market Leader with a 48.9% share*
- Charmin Essentials Soft 4 Roll delivers 125% more paper at 30% more cost.
- Replace Charmin Ultra Strong Red 4 Reg Roll with Charmin Essentials Soft 4 Giant Roll and Add Charmin Essentials Strong Single Mega Roll
- ~Increase Sales Dollars and Profits by 25%
- Charmin Essentials delivers meaningful innovations and drives trade up to Premium
*Data Source: MSA RIS Data, TUS Convenience, 52 WE 2018-06-30
#1 Charmin Essentials Soft 4 Giant Rolls
- Smoother with More Absorbency
- Better Retail Presence
- Increased Consumer Value
#2 Charmin Essentials Strong Mega Roll
- Enhanced Cleaning
- Longer Lasting Rolls
- Perfect Emergency Size Purchase