Core-Mark Debuts Upscale Coffee Line

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Core-Mark Debuts Upscale Coffee Line


SOUTH SAN FRANCISCO — Core-Mark Holding Co. Inc. introduces the release of its upscale line of premium coffees, Arcadia Bay Street Coffees.

Through a strategic alignment with Pacific Northwest-based coffee roaster Boyd's Coffee Co., Core-Mark developed a premium line that is exclusively available to its customers. It offers a fully branded, turnkey line of modern brewing and dispensing options, installation and service for convenience operators looking to expand their profit base, the company said.

Arcadia Bay Select Coffees includes ten varieties of both single-origin and blended 100-percent Arabica bean coffees sourced from eight famous coffee growing regions from around the world, including Kona, Brazil, Ethiopia and Guatemala.

"This exciting new program was inspired by coffee consumers who are seeking a quality coffee experience at convenience store prices. It was designed from the ground up to create a coffee destination within the store, allowing our customers to provide a better cup of coffee for their everyday coffee consumers, as well as attracting the discriminating coffee drinker who might typically drive down the street to a coffee house to get their morning pick-me-up," said Core-Mark Vice President of Marketing Jon Bratta.

"With the number of selections we are offering, it will give our customers the ability to tailor the mix to their customer base, as well as bring in other varieties as limited time offers and create some excitement around their coffee offer," he added.

The Arcadia Bay Select program supports operators by offering marketing support, signage, menu boards, pre-fab kiosks, branded cups, varying roast levels, single-origin coffees, improved taste and quality profiles, as well as Rain Forest Alliance and Certified Organic Coffees.

Core-Mark, based in South San Francisco, offers a full range of products, marketing programs and technology solutions to approximately 35,000 customer locations in the United States and Canada through 29 distribution centers.