Getting to the Core: Nutritionally Minded, Sort Of

Four in 10 convenience store shoppers say they usually or always review the calorie/nutrition information of non-packaged food items at grocery stores, but less than 25 percent do the same when they’re shopping at a c-store. EIQ Research Solutions, an EnsembleIQ sister company of Convenience Store News, recently surveyed 500 consumers who shop a convenience store at least once a month to learn about the role nutrition information plays in their eating and purchasing habits. Among the findings: When c-store shoppers do review nutrition information, they are most concerned with the sugar content of their food.