Hostess Goes to Bat for Baseball Fans

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Hostess Goes to Bat for Baseball Fans

06/22/2011

IRVING, Texas -- Since summer is synonymous with baseball, Hostess Brands Inc. has rolled out a seasonal sweepstakes that aims to hit a home run with fans of America's best-loved sport. The "You Could Win A Dream Road Trip" promotion will give three grand-prize winners and their families a trip to a city of their choice, where they can hang out with their favorite major league baseball teams. Additionally, more than 200 daily prize winners will receive $100 Stub Hub gift cards redeemable for home-game tickets.

Through July 23, specially marked multipacks of Hostess Twinkies and Hostess Chocolate Cupcakes, and limited-edition packages of Hostess Baseballs – cupcakes featuring vanilla icing and red icing "stitching" -- will sport a promotion code. Consumers can register the codes printed inside the packages at www.hostesscakes.com to qualify for the prizes.

"Our 'You Could Win A Dream Road Trip' sweepstakes brings together two American favorites – iconic Hostess snack cakes and the country's favorite pastime, baseball," said Mike Touhey, vice president of snack marketing for Hostess Brands.