International News: First Fully Integrated 7-Eleven Opens in Taiwan

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International News: First Fully Integrated 7-Eleven Opens in Taiwan

TAOYUAN CITY, Taiwan -- This week Taoyuan City became home to the first integrated self-service 7-Eleven gas station and convenience store.

On hand for the grand opening was President Hsu Chung-jen and Masaaki Asakura, executive vice president of President Chain Store Corp., which operates the 7-Eleven convenience store chain in the country. Joseph DePinto, president and chief executive officer of U.S.-based 7-Eleven Inc., also joined the festivities.

Speaking at the ceremony, Chung-jen told Taiwan News the new gas station and convenience store reflects the company’s goal of providing customers with a safe and well-lit environment while working to conserve energy and cut carbon emissions.

The new location features state-of-the-art equipment such as gas pumps with multimedia screens, as well as environmentally friendly facilities including solar panels, wind generators, trash compactors for recyclables and rain water collection features, reported the paper. Chung-jen noted the energy saving will cut electricity consumption by nearly 30 percent.

Tony Tsai, general manager of the company’s marketing group, told the paper the store marks the first in 20 such stations that will open in the region by 2011. Future plan include approximately 200 7-Eleven convenience stores that will feature the latest environmentally friendly facilities.

DePinto said Taiwan currently ranks as 7-Eleven’s third largest market in the world.