J&J Snack Foods Acquires Whole Fruit Brand

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J&J Snack Foods Acquires Whole Fruit Brand

J&J Snack Foods Corp. has acquired the Whole Fruit Sorbet and Fruit-a-Freeze Fruit Bars brands from CoolBrands International. J&J Snack Foods is the maker of Luigi's Real Italian Ice, and Minute Maid Juice Bars and Soft Frozen Lemonade.

"These two premium brands, fit our ever expanding portfolio of frozen novelty products," commented Gerry Shreiber, J&J Snack Foods' president and CEO. "They will help to grow both our foodservice and retail grocery businesses."

The company also makes frozen soft pretzels under SuperPretzel, Pretzel Fillers and other brand names; Icee and Slush Puppie frozen beverages; Tio Pepe's churros; The Funnel Cake Factory funnel cakes; and baked goods under the Country Home Bakers , Readi-Bake, Mrs. GoodCookie and other brands.

Whole Fruit Sorbet is available in a wide variety of flavors sold primarily in pints in traditional retail supermarkets, convenience stores and club stores.