Kroger/Shell Team Up in Houston at the Pump

HOUSTON -- The Kroger Co. teamed up with Shell to give customers in the greater Houston area the chance to earn fuel savings at the pump. The exclusive alliance provides Kroger shoppers the opportunity to save on fuels by using their Kroger Plus Card.

Beginning Sept. 27, every time Kroger customers in the area make a purchase with their Kroger Plus Card, they not only save money on their grocery bill but also earn Fuel Points that can be used at the pump. Kroger customers have the opportunity to redeem 100 points per visit to save 10 cents per gallon instantly at Kroger Fuel Centers and participating Shell stations. This offer is valid up to 35 gallons per fuel purchase.

"Adding value and savings is an important part of Kroger's commitment to providing our customers in the greater Houston community the best possible shopping experience," said Bill Breetz, president of the Kroger Southwest Division. "In today's economic times, it's more important than ever for companies like Kroger and Shell to join forces to offer our customers optimum savings and rewards."

"We are excited to be teaming up with Kroger to help fill customers' gas tanks for less in our hometown," said Dan Little, North America fuels marketing manager for Shell Oil Products U.S. "With 103 Kroger stores throughout the greater Houston area and approximately 480 conveniently located participating Shell stations nearby, it's never been easier for our employees, friends and neighbors to save on high-quality Shell Nitrogen Enriched gasolines."

Customers earn one Fuel Point for every dollar spent on most items when they use their Kroger Plus Card during shopping trips at participating Kroger stores. To help shoppers build up their savings quickly, additional Fuel Points can be earned by purchasing prescriptions or gift cards at Kroger. Customers earn 50 Fuel Points for each filled eligible prescription and two Fuel Points for every dollar spent on third-party gift cards from Kroger's in-store Gift Card Malls. Fuel Points must be used during the month they are earned or by the end of the following calendar month.

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