Pilot Flying J Joins Fast-Casual Dining Movement

KNOXVILLE, Tenn. -- Pilot Flying J is looking to give professional drivers more dining options.

The Knoxville, Tenn.-based company, which operates more than 650 retail locations and is the largest operator of travel centers and travel plazas in North America, plans to open a new fast-casual dining concept at select locations nationwide.

The concept debuted earlier this month at the new Pilot Travel Center in St. Marys, Ga., and offers a diverse menu featuring items such as:

  • Hot breakfast platters, including steel-cut oatmeal and biscuits and gravy;
     
  • Hot soups and entrees, such as meatloaf, beef stew and chicken pot pie;
     
  • Grab-and-go items like fresh-made salads, pizza, fresh fruit and a frozen yogurt bar; and
     
  • Premium coffee, cappuccinos and teas.

“We listen to customer feedback, and customers want more dining options on the road,” said Pilot Flying J CEO Jimmy Haslam. “Our new dining concept delivers more food options that are fresh, healthy and quick. Drivers will enjoy quality grab-and-go choices, as well as an opportunity to sit down, rest and enjoy a variety of hot, homestyle meals. We’re looking forward to hearing how customers in St. Marys are enjoying the new dining option in town.”

Pilot Flying J plans to bring the new fast-casual dining concept to additional locations across the United States, and said it will announce specific locations in the coming months.

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