Ricker Oil: A Petropreneur

ANDERSON, Ind. -- As Big Oil is heading for the exit, Insight Research Managing Director Dan Munford asks, "How is Ricker Oil Co., a rapidly growing U.S. petropreneur, managing change as it expands its business?"

In this new Retail Vision video, Munford interviews Ricker Oil CEO Quinn Ricker and PDI's Strategic Sales Director Brent Welch in Indiana to discuss the rapidly changing retail fuel marketplace.

For more Retail Vision videos, go to www.retailvision.tv.