Shell Oil and Penske Form Global Business Alliance
HOUSTON -- Shell Oil Co. and Penske Corp. formed a multi-year cross business alliance starting in the 2011 racing season. The companies will expand their motorsports presence as they sponsor 2004 NASCAR Sprint Cup Series champion Kurt Busch and the No. 22 car and fund associate sponsorships promoting Shell V-Power with IZOD IndyCar Series drivers Helio Castroneves, Will Power and Ryan Briscoe.
The global business alliance provides an opportunity for Shell and Pennzoil to expand their presence not only within motorsports, but also as a preferred supplier of fuels, lubricants and related products to the Penske organization, the companies said in a statement. Beginning in 2011, Shell and Pennzoil will be the "Official Fuel and Motor Oil Supplier" to the Penske organization in the United States. The organizations also will look to extend their alliance with business development opportunities in several other countries.
As part of the alliance, Pennzoil will become the "Official Motor Oil" of Penske Racing in 2011, which includes all of its entries in the NASCAR Sprint Cup and Nationwide Series and IZOD IndyCar Series.
Shell is the No. 1 lubricants supplier in the country and the nation's best-selling gasoline brand with more than 14,000 branded stations selling more premium gasoline than any other brand.
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The global business alliance provides an opportunity for Shell and Pennzoil to expand their presence not only within motorsports, but also as a preferred supplier of fuels, lubricants and related products to the Penske organization, the companies said in a statement. Beginning in 2011, Shell and Pennzoil will be the "Official Fuel and Motor Oil Supplier" to the Penske organization in the United States. The organizations also will look to extend their alliance with business development opportunities in several other countries.
As part of the alliance, Pennzoil will become the "Official Motor Oil" of Penske Racing in 2011, which includes all of its entries in the NASCAR Sprint Cup and Nationwide Series and IZOD IndyCar Series.
Shell is the No. 1 lubricants supplier in the country and the nation's best-selling gasoline brand with more than 14,000 branded stations selling more premium gasoline than any other brand.
Related News:
Shell's Drive for Five Card Positioned to Save Consumers Money
Shell Oil Donates $100K to High School Scholars Program