VIDEO: Rick Bayless on the Meaning of Authenticity

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VIDEO: Rick Bayless on the Meaning of Authenticity


SCHAUMBURG, Ill. — A highlight of Convenience Store News’ inaugural Convenience Foodservice Exchange event was a "fireside chat" between popular Chicago-based celebrity chef and award-winning restaurateur Rick Bayless and Supermarket Guru Phil Lempert.

During an hour-long conversation, Lempert questioned Bayless on a variety of topics, including the latest food trends in the United States, the impact of millennials, the importance of authenticity and freshness, and employee training programs.

We’ve edited the interview into six digestible video clips. In this second clip, shown above, Bayless discusses the meaning of "authenticity" and "true flavor." Each week, we’ll deliver a new clip.

Full coverage of the inaugural Convenience Foodservice Exchange, held Sept. 15-16, appeared in the Convenience Store News Guide to Foodservice, published in November.