Wawa and Minor League Baseball Take a Swing at Summer Fun
WAWA, Pa. -- This summer season, Wawa and 13 mid-Atlantic Minor League Baseball teams are joining forces on various promotions and giveaways. Wawa fans will have the opportunity to mix it up with players between innings, be eligible for special giveaways, and rub elbows with Wawa's mascot, Wally Goose who will sport a new "minor league" look.
"Minor League Baseball's personality dovetails perfectly with Wawa's," said Lisa Wollan, head of consumer insights and brand strategy at Wawa. "We pride ourselves on being passionate, good humored, neighborly and reliable. This partnership will allow us a new way to connect with and delight our customers in an engaging community setting."
Wawa's partnership includes the Aberdeen IronBirds, Atlantic City Surf, Bowie Baysox, Camden Riversharks, Delmarva Shorebirds, Lakewood BlueClaws, Lehigh Valley IronPigs, Norfolk Tides, Reading Phillies, Richmond Braves, Southern Maryland Blue Crabs, Trenton Thunder, and Wilmington Blue Rocks.
Among Wawa's contests and prizes are:
-- Wawa Wednesdays: Every Wednesday, Wawa satisfies post-game hunger with $1 off hoagie coupons.
-- Wawa On-Field Fun: Fans test out their throwing arm in the Wawa Hoagie Toss with a chance to win Wawa prizes.
-- Wawa Extra Innings: If the home team goes into extra innings, Wawa will distribute free coffee coupons to the faithful fans who stay until the end of the game.
"Minor League Baseball's personality dovetails perfectly with Wawa's," said Lisa Wollan, head of consumer insights and brand strategy at Wawa. "We pride ourselves on being passionate, good humored, neighborly and reliable. This partnership will allow us a new way to connect with and delight our customers in an engaging community setting."
Wawa's partnership includes the Aberdeen IronBirds, Atlantic City Surf, Bowie Baysox, Camden Riversharks, Delmarva Shorebirds, Lakewood BlueClaws, Lehigh Valley IronPigs, Norfolk Tides, Reading Phillies, Richmond Braves, Southern Maryland Blue Crabs, Trenton Thunder, and Wilmington Blue Rocks.
Among Wawa's contests and prizes are:
-- Wawa Wednesdays: Every Wednesday, Wawa satisfies post-game hunger with $1 off hoagie coupons.
-- Wawa On-Field Fun: Fans test out their throwing arm in the Wawa Hoagie Toss with a chance to win Wawa prizes.
-- Wawa Extra Innings: If the home team goes into extra innings, Wawa will distribute free coffee coupons to the faithful fans who stay until the end of the game.