7-Eleven Kicks Off Summer With New Slurpee Lite Flavor

DALLAS -- As the weather warms up and summer arrives, 7-Eleven Inc. will cool things down with the introduction of its new Slurpee Lite Sugar Free Sprite flavor.

To fuel excitement for its iconic frozen drink, 7-Eleven is revealing an exclusive summer flavor lineup ahead of time. The Slurpee summer schedule will feature: 

• May 18 through June 23, new Slurpee Lite Sugar Free Sprite and Slurpee Fanta Oddball Orange.
   
• June 24 through Sept. 3, Slurpee Lite Sugar Free Fanta Mango Lemonade and Slurpee Fanta Strawberry Lemonshade.

To kick off the season, the c-store retailer will offer its medium-sized Slurpee for just 49 cents every day during the upcoming Memorial Day Weekend from May 24-27.

In addition, 7-Eleven is engaging customers through Twitter by making summer #AWESUMMER for those who download the 7-Eleven mobile application (app) to their smartphones via the App Store or Google Play. The 7-Eleven app will supply customers with coupons for free merchandise every week, including exclusive offers such as free Slurpee drinks and free Snickers Ice Cream Bars.

On May 23, the c-store chain will host a celebrity kickoff event in support of Slurpee Summer Days.

7-Eleven Inc. operates, franchises and licenses more than 8,500 stores in North America.