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Army & Air Force Exchange Service Helps More Students Make the Grade

The retailer has modified its 24-year-old incentive program to welcome more kids with special needs.
AAFES You Made the Grade logo

DALLAS — The Army & Air Force Exchange Service revised the company's "You Made the Grade" program to make it easier for all students who aim to achieve academic success, including those with special needs, to participate.

Previously, students had to show proof of a B average or better to earn program rewards. Now, students who make progress in their specialized education programs each grading period can earn "You Made the Grade" prizes, including Exchange gift cards, coupons and a worldwide sweepstakes entry for a chance to win a $2,000, $1,500 or $500 gift card.  

[Read more: Army & Air Force Exchange Service Salutes Professional Drivers]

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The changes came about after Maggie Maldonado, a 14-year Army spouse who works as an intervention specialist at a middle school on Wheeler Army Airfield in Hawaii, approached Exchange leaders at an Association of Defense Communities event earlier this year about making the student incentive program more inclusive.

"Every day, I work with students who have learning disabilities, gaps in their learning or are learning English, and I see how hard they work at school," Maldonado said. "As a parent of a child with a learning disability, I also witness how exhausted he comes home after putting in so much effort. These kids work incredibly hard, and although their grades may not always reflect it, they deserve to be celebrated just as much as those who get straight A's."

Parents of students with special needs can print a downloadable form on ShopMyExchange.com and have their child's teacher or school official sign it each grading period, indicating the modified grades of the student's academic progress. Students and parents can then bring the signed form to the customer service area to earn prizes. Exchange associates have been trained to accept the form.

Traditional learners who receive letter grades should still bring their report cards to the Exchange to receive their "You Made the Grade" awards.

"The Exchange modified the 24-year-old 'You Made the Grade' program to make parents aware that we are committed to celebrating the scholastic achievements of those who learn differently," said Exchange Chief Operating Officer Marla Randolph. "Ms. Maldonado's concerns were valid. Updating the program highlights that the Exchange is an ally for military families and acted quickly to be more inclusive."

Since 1895, the Army & Air Force Exchange Service has provided valued goods and services to armed service members at exclusive military pricing. The Exchange is the 54-largest retailer in the United States, with 100% of its earnings supporting military communities. It is a nonappropriated fund entity of the Department of Defense and is overseen by a board of directors. 

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