Carmex Punt, Pass, Kick Sweepstakes
As a presenting sponsor of the upcoming Sept. 3 University of Wisconsin (Wisconsin) vs. Louisiana State University (LSU) football game, Carmex — maker of lip balms and cold sore treatment products — is giving fans the opportunity to score tickets through the “Punt, Pass, Kick” sweepstakes. Three grand-prize winners will receive two tickets to the game and a chance to participate in the $100,000 half-time contest. The trip for each winner and a guest also includes airfare, hotel, spending money and ground transportation. Fans can enter now through July 31 for the Aug. 1 drawing. To bring awareness to the sweepstakes, Carmex is running a digital and social media campaign and incorporating in-store displays. LSU and Wisconsin will also have campus activations.