The Chicken or the ¿ Hot Dog
DALLAS -- 7-Eleven is making room on its roller grills for a new item to go with its hot dogs and taquitos. The convenience-store chain will begin offering wienie-shaped breaded chicken to be served on a bun, The Associated Press reported.
Company officials said the Chicken Bite will help the company benefit from Americans' growing appetite for chicken as an alternative to hamburgers. The chicken tender-like concoction will sell for $1.69. It's supplied by Home Market Foods of Boston, which also helped 7-Eleven develop a hot dog-shaped cheeseburger in 2005.
Perishable foods account for about 10 percent of 7-Eleven's U.S. sales, the AP said. Of those, nearly a third comes from sandwiches and about a fourth from hot dogs and taquitos, the retailer said. Hot dogs are the top-selling single item in the category.
Company officials said the Chicken Bite will help the company benefit from Americans' growing appetite for chicken as an alternative to hamburgers. The chicken tender-like concoction will sell for $1.69. It's supplied by Home Market Foods of Boston, which also helped 7-Eleven develop a hot dog-shaped cheeseburger in 2005.
Perishable foods account for about 10 percent of 7-Eleven's U.S. sales, the AP said. Of those, nearly a third comes from sandwiches and about a fourth from hot dogs and taquitos, the retailer said. Hot dogs are the top-selling single item in the category.