CHS' Mountain Mudd Expands in New Jersey
ST. PAUL, Minn. -- Mountain Mudd Espresso drive-thru specialty coffee -- a brand of CHS Inc. -- is expanding into Morris County, N.J., through a strategic partnership with C Baggio Beverages that calls for 24 locations to open by 2016. The first will be a kiosk open from 6 a.m. to 6 p.m. seven days a week.
C Baggio Beverages plans to open and operate a number of drive-thru kiosks and mobile carts in Morris County, and will also actively recruit other entrepreneurs and assist them with opening their own Mountain Mudd locations, according to an announcement by CHS.
"I am thrilled to be part of the Mountain Mudd family," said Chris Baggio, president of C Baggio Beverages. "We look forward to serving commuting professionals with discerning palates and busy families and consumers on the go with our conveniently located drive-thru kiosks and menu of over 200 delicious hot and cold beverages."
Home to more than 50 Fortune 500 businesses, Morris County was ranked the sixth best place in the nation to raise a family by Forbes magazine in 2009. "We could not ignore this mix of family and corporate interest when choosing the first county in New Jersey for full development," said Gary Braaten, president of Mountain Mudd operations for CHS, a Fortune 100 company.
"Chris Baggio is an exciting addition to the Mountain Mudd network," Braaten added. "He is an entrepreneurial and visionary partner who shares our vision of making Mountain Mudd the dominant, premier drive-thru specialty coffee brand worldwide."
Mountain Mudd's 8-foot by 8-foot drive-thru buildings are designed so the insides of the kiosks are visible from vehicles, enabling customers to witness beverages being prepared by baristas.