Circle K, Shell Expand Fuel Program With Fry's

TOLLESON, Ariz. -- Fry's Food Stores expanded its fuel rewards program with Shell Oil Co. and Circle K Stores Inc. throughout Arizona. Fry's customers can now redeem Fuel Points under the company's loyalty V.I.P. Card program at participating Shell-branded and Circle K stations in the state.

As part of the expanded program, which began May 8, Fry's customers can save up to $1 per gallon of gas when they redeem up to 1,000 Fuel Points. Customers earn one point for every eligible purchase they make at participating Fry's Food Stores. Every 100 points earned equals a savings of 10 cents per gallon at the pump, up to $1 and 1,000 points. The offer is valid for up to 35 gallons of fuel per purchase.

More than 460 Shell and Circle K locations are currently participating in the program. Customers can also earn the same savings at 63 participating Fry's Fuel Centers throughout Arizona.

"Adding value and savings is an important part of Fry's commitment to providing our customers the best possible shopping experience," said Fry's President Jon Flora. "In today's economic times, it's more important than ever for companies like Fry's, Circle K and Shell to offer our customers optimum savings and rewards."

Tolleson, Ariz.-based Fry's Food Stores opened its first store in 1960 and now operates 119 supermarkets.

Circle K is a division of Laval, Quebec-based Alimentation Couche-Tard Inc.

Shell Oil Co. is a subsidiary of The Netherlands-based Royal Dutch Shell plc.