Evolocity Exterior Digital Signs

SignArt Inc. launched a new division, Evolocity, which offers a remedy to the technological changes that have weakened the reach of traditional advertising media, the company stated. Exterior, on-premise, digital message signs are installed through adept due diligence and project management. Sign ads are then deployed through training, content development and analytics. According to SignArt, multi-unit companies in the past may have been resistant to do digital advertising because it seemed too difficult to consistently create, implement and manage high-quality content, but now Evolocity provides tools, training and guidance so clients can master this form of advertising. Evolocity seeks to transform advertising, delivering differentiation, increased customer traffic and incremental transactions for multi-unit centralized marketing operations. It is a separate operating unit with access to all SignArt resources.