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General Foods International Recipe Merchandising

Merchandising kits are available for free and include six varieties.

General Foods International recipe merchandising allows retailers to engage with customers through their beverage programs without adding a new product or expensive equipment. With recipe merchandising, customers can create new drinks starting with their favorite General Foods International flavor, according to the brand. Along with recipe merchandising, free merchandising kits are available for six varieties including White Chocolate Caramel featuring Kraft Caramels; S’mores featuring Jet Puffed Marshmallows; as well as varieties to promote combinations like Snickerdoodle and Pumpkin Crème Pie.

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