MAP, Mac's Launch Branding Agreement
FINDLAY, Ohio -- Marathon Ashland Petroleum LLC (MAP) Wednesday said its Marathon fuel marketing group reached an agreement with Mac's Convenience Stores LLC to rebrand its gas stations in the Midwest.
The deal calls for Mac's, the U.S. subsidiary of Canadian retail chain Alimentation Couche-Tard Inc., to convert 44 stores to Marathon fuel primarily in its Kentucky and Ohio markets. The rebranding is expected to be completed by the end of September.
"We are pleased to begin this new partnership with Mac's," said Mary Ellen Peters, MAP's senior vice president of marketing. "With a strong retail focus and commitment to providing a high-quality offering, Mac's will be a tremendous addition to the Marathon brand network. MAP's strategy to grow through its branded channel complements Mac's Midwest growth strategy, making this relationship a great fit for both companies."
Based in Findlay, Ohio, MAP is the nation's sixth-largest refiner, with a 935,000-barrel-per-day capacity in its seven-refinery system. MAP is 62 percent owned by Marathon Oil Corp. and 38 percent owned by Ashland Inc. The company operates and supplies fuel to more than 3,800 Marathon convenience stores and gas stations in five midwestern states.
Mac's operates approximately 650 convenience stores under the Bigfoot, Dairy Mart, Handy Andy and Mac's banners in the Midwest.
The deal calls for Mac's, the U.S. subsidiary of Canadian retail chain Alimentation Couche-Tard Inc., to convert 44 stores to Marathon fuel primarily in its Kentucky and Ohio markets. The rebranding is expected to be completed by the end of September.
"We are pleased to begin this new partnership with Mac's," said Mary Ellen Peters, MAP's senior vice president of marketing. "With a strong retail focus and commitment to providing a high-quality offering, Mac's will be a tremendous addition to the Marathon brand network. MAP's strategy to grow through its branded channel complements Mac's Midwest growth strategy, making this relationship a great fit for both companies."
Based in Findlay, Ohio, MAP is the nation's sixth-largest refiner, with a 935,000-barrel-per-day capacity in its seven-refinery system. MAP is 62 percent owned by Marathon Oil Corp. and 38 percent owned by Ashland Inc. The company operates and supplies fuel to more than 3,800 Marathon convenience stores and gas stations in five midwestern states.
Mac's operates approximately 650 convenience stores under the Bigfoot, Dairy Mart, Handy Andy and Mac's banners in the Midwest.