Phillips Launches Fuel Promotion


Union 76, a trademark of Bartlesville, Okla.-based Phillips Petroleum Co. launched a gasoline rebate pilot program in Washington and Oregon that offers new and existing Union 76 credit card customers a chance to save money on monthly gasoline purchases.

When motorists use the credit card at any of the 565 Union 76 convenience stores in Washington and Oregon they will earn a rebate of 3 cents a gallon on 87 octane and diesel, 4 cents on 89 octane and 5 cents on 92 octane. The six-month pilot program will run through April 2002.

"This rebate program offers loyal Union 76 customers in Washington and Oregon a convenient way to save money when they use their Union 76 credit card for fuel purchases," said Don Kaplan, Northwest region manager for Phillips. "The program is simple and convenient. We believe our customers will appreciate the savings and the rebate should provide an additional incentive for other motorists to choose Union 76."

The 76 brand had a large presence in the Northwest until the early 1990s. Tosco, which is now owned by Phillips Petroleum, purchased the 76 brand in 1997 and reintroduced it to the Northwest a year and a half ago. There are currently 359 c-stores in Washington and 206 in Oregon operating under the 76 brand.

The Pacific Northwest was selected as the location for this pilot program because of the 76 brand's long history and strong customer base in the region. If this pilot program is successful, a larger, nationwide rollout is planned for 2002.

"Many of our customers already know how easy and convenient the Union 76 Credit Card is to use," explained Kaplan. "This rebate program is designed to encourage customers to try the card and experience the benefits for themselves."
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