ACNielsen Expands ServicesCompany begins tracking OTC remedy sales in convenience stores. Alon Tackles LubbockCollege students first to try new Cellerate program. Brewing a New Brand Marathon Ashland Petroleum tests Folgers coffee program. The Fine Print Improved merchandising of newspapers and magazines boosts incremental sales and store traffic. Re-Marketable Ideas The best marketing programs, for big companies and small, require a personal touch. Eye on New Jersey Long considered a tough place for convenience retailers, the Garden State heralds c-store revival. Not Just Any Body Traditional public relations and marketing practices Can attract qualified employees. Power of One Single-serve suds clean up in c-stores. Executive Conduct Recent misdeeds prompt c-store and petroleum leaders to face age-old questions. Loyalty Rewarded Corner Pantry program exceeds projections by 26 percent. First Previous 2260 2261 2262 2263 2264 Next Last
