Stripes Begins Search for the Best 'Grito'
CORPUS CHRISTI, Texas — Stripes Convenience Stores' Laredo Taco Co. expanded its menu with the launch of EL GRITO, a limited-time-only spicy chicken fajita taco. To celebrate, customers can enter a contest to win a $500 Stripes gift card.
A grito is a traditional shout that originated from the Mexican culture on Mexican Independence Day, according to the retailer. Until Sept. 28, customers can upload a video of themselves "Throwing Their Best Grito" to the Stripes Facebook page.
Fans can then vote for the best entry under the "Grito" contest tab from Sept. 29 through Oct. 3.
The winner will be announced on Oct. 4, National Taco Day, and receive the $500 gift card plus free Laredo Taco Co. lunch tacos for a month.
Stripes operates more than 630 convenience stores in Texas, New Mexico and Oklahoma under the Stripes and Sac-N-Pac banners. Restaurant service is available in more than 400 of its stores, primarily under the proprietary Laredo Taco Co. brand.