Born less than one year ago, this is Betty's first Easter. She enjoys snacking, bathing in her favorite bowl, jumping around and hanging out with her fellow frog friends. In addition to serving as the contest's smallest winner to date, Betty is also the first amphibian and first female winner.
"Betty's been a great addition to our home and we are so glad we get to share her with the rest of the world!" said Kaitlyn V., Betty's owner. "She has been a wonderful companion at college and thanks to the support of my friends, family and the amphibian community, I know she'll make Cadbury proud as she inherits the bunny ears."
A record 12,000-plus entries were received in this year's Tryouts. The top 10 finalists were the most diverse ever and included a frog, donkey, miniature horse and goat. For the second year in a row, the winner selected by the judges was also chosen by America.
"Thank you to all of our amazing finalists in the Cadbury Bunny Tryouts this year and congratulations to Betty the frog, our newest Cadbury Bunny! We are so excited to pass the coveted ears to her and know that she is going make a great addition to our Cadbury Bunny 'hall of fame,'" said Trevor Jakubek, senior associate brand manager, Cadbury brand team.
To honor animals nationwide, the Cadbury brand is also donating $15,000 to the The American Society for the Prevention of Cruelty to Animals.
The Mars Wrigley Foundation celebrated World Oral Health Day on March 20 by announcing $1.5 million in grant funding to provide oral care treatment and education for underserved communities around the world.
"As a purpose- and principles-driven business, we believe in the power of better moments that make the world smile," said Andrew Clarke, global president of Mars Wrigley. "We're thrilled with the Mars Wrigley Foundation's continued efforts to create happier, healthier smiles across the world by connecting partners and helping to care for the communities where we have the privilege to live and work."
As a 10-year partner in providing oral care to those with limited access, the Mars Wrigley Foundation will continue to support Save the Children with a $700K commitment. Since 2011, Save the Children and the Mars Wrigley Foundation have reached 2.4 million children, parents, teachers and oral health workers, and have delivered over 500,000 oral health services in six countries.
"In honor of World Oral Health Day, Save the Children thanks the Mars Wrigley Foundation for 10 years of partnership and support of our school health and nutrition programs around the world," said Save the Children Chief Development Officer Luciana Bonifacio. "We look forward to building on the work the Mars Wrigley Foundation has helped make possible. Together, we are working to achieve lasting local and global impact for the world's most vulnerable children, enabling them to stay in school and reach their full potential."
SnackFutures, Mondelēz International Inc.'s innovation and venture hub, has joined the Upcycled Food Association (UFA), a non-profit organization dedicated to preventing food waste by growing the upcycled economy. This fits with SnackFutures making planet-first innovation a key pillar of its portfolio strategy with a mission is to create well-being snacks that are good for people, kind to the planet and deliciously fun, according to the company.
The first two brands developed and launched by SnackFutures are made from produce that would otherwise be wasted:
- CaPao rescues and reimagines parts of the cacaofruit that would otherwise go to waste and turns them into plant-based wondersnacks to fuel the well-being of people and the planet. Previously, the cacaofruit was thrown away once the cocoa beans were extracted from the fruit to create chocolate.
- Dirt Kitchen Snacks are snackably delicious veggies made from real, recognizable vegetables that come in both an Air Dried Veggies + Nuts mix, as well as Air Dried Veggie Crisps, made from produce that would normally become on-farm waste due to surplus, ripeness or bruising.
"There is nothing but upside to using upcycled ingredients," said Brigette Wolf, global head of SnackFutures, Mondelēz International. "By creating brands built on the promise of reducing food waste, we provide a growing generation of 'ethical consumers' a snackable way to act on their convictions, do right by the planet and build our relevance, reputation and revenue streams as a snack leader."
The hub also recently launched CoLab, a start-up engagement program for U.S.-based early-stage well-being snack brands. The program is designed to support, grow and potentially invest in brands in the well-being space.
OLD TRAPPER SMOKED PRODUCTS
Old Trapper Smoked Products announced that it achieved 35 percent year-over-year growth in 2020, outpacing category growth by 250 percent. The brand's strong growth indicates that its goal to show customers the high-quality product they are purchasing with its signature clear packaging is changing the beef jerky industry, the company said.
"The competition has followed the trend set by Old Trapper by increasing the product window area of their packages proving that they have to model us to keep pace," said Robert Leary, director of communications at Old Trapper. "We remain steadfast that seeing is believing — with jerky this good, we want to show it off with not only a product window, but with nearly 100 percent clear packaging. As is indicated by our growth, clearly customers appreciate seeing what they are getting."
Old Trapper's growth was due to broad upticks in all retail categories, specifically in specifically in continued strength in grocery and convenience store sales throughout the United States. With multiple new product introductions scheduled for 2021, the company expects to continue to lead the beef jerky industry.
PepsiCo's Frito-Lay division announced significant progress in the transformation of its Modesto, Calif., manufacturing site. The project is part of PepsiCo's broader sustainability strategy, which includes changes across its end-to-end value chain to build a more sustainable food system and reduce its environmental impact.
Since the first-of-its-kind project for PepsiCo and Frito-Lay was announced in October 2019, the 500,000-square-foot Modesto facility has further evolved into an industry-leading showcase for environmentally sustainable manufacturing, warehousing and distribution, the company said.
The implementation of zero-emission and near-zero-emission technologies over the past year has led to sustainable impact, reducing the Modesto site's fleet absolute greenhouse gas (GHG) emissions by more than half (53 percent), or 2,790 metric tons of absolute GHG emissions, as well as lowering fleet diesel usage by 78 percent. The site has also been able to convert to 100 percent renewable electricity for direct operations at the Modesto site through a combination of renewable electricity certificates and on-site generation.
"Frito-Lay and PepsiCo are dedicated to reducing our environmental impact, especially in the more than 200 communities where we operate," said Steve Hanson, senior director, fleet operations, engineering and sustainability for Frito-Lay. "We anticipate overall absolute GHG emissions will be reduced by 5,480 metric tons annually and diesel usage will be eliminated entirely from the Modesto fleet operations when fully implemented, the equivalent of removing nearly 13 million miles driven by passenger cars."
To date, the equipment and infrastructure in place at the site includes nearly 60 tractors, box trucks, yard trucks or forklifts powered by electric, lithium-ion technologies or natural gas with renewable attributes, with the remaining 15 electric tractors expected to deploy later this year. Infrastructure to support the project incorporates an adjacent natural gas station with renewable attributes, as well as solar carports, battery storage, truck charging systems and employee electric vehicle charging stations.
The $30.8M project is the result of a partnership with the San Joaquin Valley Air Pollution Control District, which received a grant from California Climate Investments, a statewide program that puts billions of Cap-and-Trade dollars to work reducing GHG emissions, strengthening the economy and improving public health and the environment, particularly in disadvantaged communities.