Information Resources Inc.
Information Resources Inc. (IRI), a global technology leader in innovative solutions and services for consumers and media companies, is partnering with e-commerce intelligence platform Profitero. Together, the companies are enabling clients to measure and optimize consumer packaging goods (CPG) digital shelf presence based on actual item-level sales.
IRI's new E-Commerce Growth Platform, powered by Profitero's digital shelf data, can allow CPG brands to optimize their product detail pages by combining up to 81 percent of their e-commerce item-level, POS data with item-level digital shelf insights into a single omnichannel platform.
The platform works by isolating the digital causal factors influencing e-commerce market share performance — such as stock availability, product content, search position, pricing and reviews — down to an item level and across IRI's fully syndicated category coverage, the breakthrough solution can help brands make better decisions, invest more efficiently and capitalize on growth opportunities faster.
Kraft Heinz will serve as an early adopter of the E-Commerce Growth Platform and use IRI and Profitero's combined omnichannel insights to help power its [email protected] transformation
Additionally, the integrated solution allows the company to widen its proprietary in-house digital ecosystem, providing a much deeper, granular and real-time understanding of the consumer path to purchase.
"We are excited to expand our partnership with Profitero and enhance IRI's industry-leading omnichannel solutions with the goal of increasing sales, market share and shopper loyalty," said Sam Gagliardi, executive vice president, global e-commerce, IRI. "This innovative service will deliver tremendously powerful insights that will allow clients to take their performance and sales to the next level. With the most robust item-level view available in the market, clients will be able to upgrade their digital shelf presence."
National Retail Solutions
National Retail Solutions (NRS), operator of a point-of-sale (POS) network and payment processing service for independent retailers, announced its partnership with OnPoint, a provider of scan data programs for the independent and small chain c-store market.
The partnership with OnPoint will promote NRS' POS system and payment processing service to prospective c-store clients who require a robust POS solution to utilize OnPoint's scan data programs and full calendar of center-store promotions.
"NRS and OnPoint provide complimentary, synergistic offerings to help independent retailers successfully compete against larger retail chains," said Elie Y. Katz, CEO of NRS. "Our partnership positions both companies to expand our respective networks while providing independent retailers with powerful tools to enhance profitability and extend market reach."
NRS' POS network currently provides more than 16,000 retailers with tools and services to compete with large retail chains. NRS' payment processing solution, NRS PAY, is a growing credit card and electronic payment processing service utilized by more than 8,000 retail stores.
Steritech announced an 8-percent price increase for current and new contracts effective May 1.
"At Steritech, our mission has always been to help clients deliver on the ideal brand experience every time, everywhere," said Doug Sutton, president of Steritech. "As a service business, we are not immune to the rising costs of labor, goods and fuel, which is affecting many industries across the country. In order to deliver the industry-leading service we are known for, we have no choice but to increase prices. It has not been an easy few years for our customers, and we are more determined than ever to partner with organizations to help drive growth, promote loyalty and reduce risk."
Steritech provides comprehensive assessments and consulting services to help organizations optimize operations excellence, ensure health and safety, and improve brand experience.
TAAT Global Alternatives
TAAT, an alternative tobacco company, inked a definitive agreement to acquire HLND Holdings Inc., which will become the company's in-house distribution arm for the north-central region of the U.S. starting this year.
Through its acquisition of HLND, TAAT will obtain access to a network of more than 5,000 convenience stores in and around Ohio through a combination of direct and indirect relationships.
"Our journey towards becoming a bigger player in the tobacco alternatives industry is rapidly accelerating," said Setti Coscarella, CEO of TAAT. "We are thrilled to be moving forward with this acquisition deal of HLND which can provide us many advantages with respect to our operations in the United States.
"With experienced industry leadership on our side, we benefit from unparalleled insights when it comes to building a competitive edge in this dynamic and rapidly evolving space," Coscarella concluded. "We are excited to be taking the next steps as we seek to scale our business even further in 2022."
As TAAT becomes a national-scale brand in the tobacco alternatives industry, it is seeking to align its practices with certain industry leaders that have converted the distribution components of their respective supply chains into in-house business units to realize benefits that can include cost efficiency and improved visibility into the movement of product to the end consumer, according to the company.
Earlier this year, TAAT announced its initial agreement to acquire HLND for a purchase price of $6.6 million CAD in cash and equity.
Tanknology Inc., a environmental compliance testing firm, celebrated Earth Day in partnership with Vermont-based reforestation nonprofit One Tree Planted. As part of a new sustainability effort, Tanknology will donate one dollar to One Tree Planted to plant a tree for every 10,000 miles driven by Tanknology service technicians and inspectors.
Through the partnership, Tanknology has pledged to "Make the Change" amid rapid climate change. The donation will assist with the planting of 1,000 new trees in North America.
"We are glad to have found a partner in One Tree Planted who shares the same environmental goal as Tanknology," said Tanknology Chief Operating Officer Brian Derge. "Whether it is by planting trees or protecting our environment through compliance testing, both organizations share the goal of making our planet a better place for our children to live."
Founded in 2014, One Tree Planted plants one tree for every dollar donated. With a mission to make it simple for everyone to help the environment, One Tree Planted has planted more than 40 million trees since its inception.
Volta, an electric vehicle (EV) charging network, revealed in its latest study that broader EV adoption is dependent upon highly visible EV chargers that are conveniently located at the places drivers already frequent, such as c-stores.
The findings come from a nationwide research study and go beyond price and range anxiety to understand top barriers to switching to EV. The study revealed three areas of insight:
- Visibility Is Key: Nearly 42 percent of Americans have never seen an EV charging station, and more than a quarter (27 percent) of EV intenders still have not.
- Convenience Is A Must, Not A Luxury: 75 percent of EV intenders rank convenient access to EV charging as their top barrier to making the switch (5 percentage points higher than price), and 63 percent of the general population agreed.
- Optimize for Lifestyle: When listing the top activities they would like to accomplish while charging their EV, Americans ranked grocery shopping highest (73 percent), followed by dining at a restaurant (70 percent), retail shopping (69 percent), working (68 percent) watching a movie at a theater (64 percent) and exercising (60 percent). These options all ranked higher than downtime activities like reading while charging (54 percent.)
"The momentum behind the transition to EVs continues to build, but further accelerating the switch demands an even deeper understanding of consumer behavior," said Drew Bennett, executive vice president of network operations, Volta. "The results of this study reinforce the importance of Volta's network design — eye-catching EV charging stations located steps away from the places people already spend time."