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TWIC TALK: A Generational Guide to Today’s Workplace

View On-Demand
10/7/2024

As today's multi-generational workplace welcomes the newest generation of employees, it's important to visit the values, outlooks and general attitudes of all the different generations comprising today's workforce so that each one can best work alongside the other. While differences are easy to identify, the common desire of all is to be understood and feel valued. 

This one-hour webinar will explore today's workplace generations, their distinct attitudes about work, how they define success and a good job, and how this influences their attitudes and outlooks when they show up for work every day. 

Joining Executive Editor Melissa Kress for the latest TWIC Talk webinar is Cam Marston. Marston has studied the trends shaping the workplace and marketplace for the past 20 years. His original focus was on generational differences and how employers and sales teams can utilize an understanding of each generation to become more effective leaders and salespeople.

In 2018, he began a podcast that was soon picked up as an FM radio show called "What’s Working with Cam Marston." He interviews a wide range of businesspeople to learn about the trends influencing their workplace, workforce and marketplace and how businesspeople are reacting to them. In the Spring of 2022, he released a book based on the show, "What Works: The Ten Best Ideas from the First 200 Episodes."

Marston also records commentaries for Alabama Public Radio titled Keepin' It Real, which are broadcast during Friday drive time. You can find both his radio show and his commentaries on your favorite podcast app.

For more information about Cam Marston, visit www.CamMarston.com and https://www.linkedin.com/in/cammarston/

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Recording – It is understood that the presentation may be recorded for internal use only as follows: archival and historical purposes, creating a highlights video containing no more than five (5) minutes total of clips from Speaker’s program, and for posting in full length on a password protected website or secure intranet (that does not allow downloading) for up to twelve months for viewing only by the original audience members or invitees who could not attend the event. Under no circumstances may recording be broadcast via radio, television or the internet for public access or played at future internal or external meetings. Excerpts of recording may not be used to imply an endorsement of any product or service. Reselling or distributing copies of the recording in digital or DVD format is prohibited. As a condition of permission to record the program, Client agrees to provide to Speaker, at Client’s sole cost and expense, a master quality copy of the raw footage no later than 15 days after the event date. All copyrights remain the sole property of Speaker.

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