Virginia Marketers Push Below-Cost Law

RICHMOND, Va. -- The Virginia Petroleum Marketers Association (VPMA) is spearheading a lobbying day on Jan. 16 in an effort to win state legislation banning predatory gasoline pricing.

The issue has taken on greater urgency with the rise of big-box retailers like Costco, Albertson's and Wal-Mart selling fuel by as much as 20 cents below street price.

Looking to ban below-cost sales of motor fuels, VPMA is following the battle cry of its federated parent, the Petroleum Marketers Association of America (PMAA), which is pursuing federal legislation against predatory pricing.

The Virginia lobbying effort will kick off at 11 a.m. at St Paul?s Church across from the State Capitol. are following the There, a lobbing team will deliver a briefing of key talking points that will be delivered to the General Assembly.