Amazon's Checkout-Free Concept Grows in Size & Number in Seattle

7/6/2018
The interior of an Amazon Go store
A 3,000-square-foot store will open a mile from the flagship Amazon Go.

SEATTLE — Amazon Inc. isn't only expanding the number of checkout-free locations in Seattle, it is also expanding its size.

The second Amazon Go location in the company's hometown will open its doors on the first floor of the Madison Centre office tower, one mile away from its first store, according to GeekWire.

"We are excited to bring Amazon Go to 920 5th Ave. in Seattle. The store will open in Fall 2018," the company confirmed.

Permit filings with the city show the store will measure roughly 3,000 square feet — larger than its first Amazon Go, which occupies 1,800 square feet.

Amazon Go's flagship store, located at the retailer's Seattle headquarters, opened to the public in January. The store's advanced technology enables customers to grab items off the shelves and walk out without checking out, as Convenience Store News previously reported.

Customers scan their phone using the Amazon Go app upon entry, and are charged for the goods picked up during their shopping trip upon exiting.

Four months later, the ecommerce giant made more brick-and-mortar news when it was revealed Amazon Go stores were heading to San Francisco and Chicago. In the Windy City, the company leased spaces in the city’s famed Willis Tower and in an office building connected to the Ogilvie Transportation Center.

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