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Cumberland Farms Joins Prime the Pump With Goal to Sell E15 Year-Round

10/18/2018
Cumberland Farms fueling stations

WESTBOROUGH, Mass. — Cumberland Farms is making a commitment to selling E15 all year round with its latest partnership with Prime the Pump.

The Westborough-based convenience store retailer will begin offering E15 at more than 120 c-stores in the Northeast. The sites will be spread across reformulated gasoline markets, which will allow it to sell E15 year-round.

"At Cumberland Farms we strive to be the clear choice for our customers' everyday needs and that means being on the frontlines of innovation. As E15's growth continued to accelerate it became an obvious choice for us to make it available to our customers," said David Masuret, Cumberland Farms senior vice president, petroleum supply and operations .

"We're proud to partner with Prime the Pump to expand our fuel offering and give our customers more choice — whether in-store or at the pump," he added.

Prime the Pump is a nonprofit dedicated to making higher biofuel blends available to more Americans across the nation.

Cumberland Farms is the newest E15 retail partner to join the Prime the Pump program. It joins other c-store retailers currently offering E15, including: Casey's General Store, Kwik Trip, Sheetz, Kum & Go, Minnoco, RaceTrac Petroleum, Thorntons, Protec Fuel, QuikTrip, Family Express, Holiday, Murphy USA, Rutter's and Cenex.

"We are ecstatic to be expanding our E15 family with Cumberland Farms," said Growth Energy CEO Emily Skor. "Cumberland Farms will spread E15 access to new territory and will be giving more American drivers a cleaner-burning, engine-smart choice at the pump which will be available uninterrupted year-round."

E15 is a fuel that contains 15-percent ethanol and works well for any car 2001 and newer. Today, American drivers have surpassed 5 billion miles on it.

Cumberland Farms operates nearly 600 convenience stores across eight Northeastern states.

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