Hershey Puts 'SHE' at the Center of Its Iconic Chocolate Bar
The Hershey's brand is also inviting consumers to share in the celebration of SHE by sharing a picture of a woman they are celebrating on social media and using the hashtag "#CelebrateSHE." The company will share some of these stories on Hershey's social channels throughout Women's History Month (March).
"We want to encourage everyone to share some extra goodness and take a moment to celebrate the 'SHEs'; the women and girls who have inspired us, motivated us and have made a positive change in our lives," said Veronica Villasenor, vice president, Chocolate, The Hershey Co.
Headquartered in Pennsylvania, The Hershey Co. has more than 90 brands around the world that drive more than $8 billion in annual revenues, including such iconic brand names as Hershey’s, Reese’s, Kit Kat, Jolly Rancher, Ice Breakers, SkinnyPop and Pirate's Booty.