BeatBox Blue Razzberry Mavericks Edition
The NBA team collaboration is the latest in the beverage brand's Partner Series.
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BeatBox presents its latest Partner Series custom sports package in collaboration with the NBA's Dallas Mavericks. For a limited time, new packaging for the brand's Blue Razzberry flavor will feature the Dallas Mavericks logo overlaid by the BeatBox branding. The combination of flavor and team are intended to be synergistic, as the signature blue of the drink and team colors align. Both local and national chains in the Dallas metro area began receiving the Mavericks Partner Series in late 2023, including 7-Eleven Inc. and QuikTrip Corp. BeatBox has another Partner Series on deck for this year in collaboration with the Dallas Stars hockey team.