Heineken USA will add Strongbow Cider to its portfolio starting Jan. 1. Strongbow, the second best-selling cider brand in the nation, is a crisp premium imported cider from the United Kingdom and the leading cider brand globally, the company stated.
In its first product launch, Nature's Fury arrives at convenience stores and supermarkets in five different flavors: Strawberry Banana Blast, Grape Fusion, Lemonade Tea Flash, Berry Burst and Peach Mango Tango.