FreeReceiptPaper
The new tool helps generate impulse purchases with ads on the back of receipt rolls.
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Convenience store operators can eliminate sunk costs for thermal paper by partnering with FreeReceiptPaper, which partners c-stores with advertisers who incentivize fuel buyers with four-color, magazine-quality ads on the back of gas pump receipt rolls. This reinforces their national campaigns and provides customers with "Buy Right Now & Save" coupons, according to the company. Qualifying c-stores receive their receipt paper for free.
