P97 Digital Offer Network
The digital solution enables better coordination between brand offers and retailers.
P97's Digital Offer Network enables advertisers and marketers to distribute targeted offers and promotions to consumers across various digital channels. According to the company, the solution aims to provide a more efficient and effective way for advertisers and marketers to engage with their target audience and drive conversions. The network enables brands to access online tools to configure or upload bulk offers at scale on retailers' apps and other digital properties to create consumer awareness and interest; allows consumers to redeem offers via a quick scan at the point of sale; and lets the offer network facilitate rapid settlement of funds from the sponsoring brand to the retailer.