Black Buffalo Packaging Redesign

Black Buffalo Inc. unveils a new packaging design across its portfolio of smokeless tobacco alternative products containing pharmaceutical-grade nicotine. The new color schemes and amplified branding elements are designed for visibility on retailer backbars, while new lid graphics feature cohesive colorways inspired by the company's namesake, a Cape buffalo. The company's nicotine pouch SKUs will feature a clean and contemporary spotted color gradient, distinct to each variety, while its long cut dip SKUs will sport a sunset-style color halo to pay homage to the authenticity and tradition of long cut. Black Buffalo plans to begin shipping the redesigned SKUs to its national network of wholesalers in September 2024.