Diet Mountain Dew Steps Into the SpotlightExtra marketing support, including a NASCAR sponsorship, goes hand in hand with increased sales. Community Service SpotlightRaceTrac, Parker's and MACS are among the latest industry givers. Bill Wolf Petroleum Hits the Big Screen With inOvationTV The 10.4-inch screens integrated into its Wayne pumps play content from Gas Station TV and are used for transactions. Basketball Superstar Joins Sheets Energy Strips' Roster As a brand partner, Chris Paul will assist in the products' marketing, advertising and promotional initiatives. People on the Move Kum & Go CEO joins United Soccer League Hall of Fame, as Western Refining, Heineken and A-B make executive appointments. Budweiser to Sponsor Reality Show on ABC "Bud United presents: The Big Time" will showcase young adults chasing their dreams in seven episodes. Bill Wolf Petroleum Becomes First Retailer to Install inOvationTV The at-pump network includes business, sports and weather content, as well as original programming. Gas Station TV to Deliver Exclusive Bloomberg Television Content Bloomberg will create custom segments on personal finance and business news to play at the pump. Gas Station TV to Expand Nationally GE's Wayne will invest $50M to deploy inOvationTV, a new co-developed media platform, at gas stations nationwide. Community Service Spotlight A look at the convenience store industry's latest community service and charitable efforts. First Previous 5 6 7 8 9 Next Last