Kool-Aid Dipping Candy
The new product features two types of candy in each pouch.
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Hilco, maker of affordable, fun and unique novelty candy, is teaming up with The Kraft Heinz Co. to offer Kool-Aid Dipping Candy. Described as "delicious and entertaining," the new product features two types of candy in each pouch: Kool-Aid flavored powdered candy in either Blue Raspberry or Cherry flavor, and edible dextrose candy sticks. Available in peg bags, Kool-Aid Dipping Candy ships as two 12-count displays per case. Each bag has a suggested retail price of $1.49 to $1.99.