Sparkling ICE Black Cherry
New flavor was chosen by consumers through social media initiative.
Talking Rain Beverage Co., the maker of Sparkling ICE, has expanded the brand’s portfolio with the addition of Sparkling ICE Black Cherry. The company hosted a consumer-driven social media initiative that gave fans the power to choose its next beverage flavor by using the hashtags #blackcherry or #graperaspberry on Facebook, Twitter and Instagram. Packed with real fruit flavor and just the right amount of fizz, Sparkling ICE Black Cherry offers a refreshingly bold taste, according to the company. It will be available nationwide in early 2016.
