Teddy Soft Bakes
Mondelēz International has rolled out Teddy Soft Bakes, a new treat that joins the Teddy Grahams brand portfolio. Teddy Soft Bakes are fluffy, soft-baked filled snacks in the shape of a bear. They come in two varieties — with chocolate filling or vanilla filling. Mondelēz celebrated the launch with a TED Salon Session that explored the ties between snacking and childhood playtime. Teddy Soft Bakes are currently available nationwide in a six-pack box of individually wrapped snacks for a suggested retail price of $3.29, and a 12-pack box for a suggested price of $6.49.