Misguided Paradigms Plague Today's Trade PromotionsLoyalty programs, millennials among questionable approaches. Wawa Day 2016 to Feature Free Coffee & Digital TributesCelebration commemorates chain's April 1964 founding. Cruisers Enhances Brand With Redesigned Website C-store operator also launches new mobile app. 7-Eleven Sweetens 7Rewards Loyalty Program Free 7-Select snacks are available April 11-17. Valley Dairy Takes Next Step Into World of Technology New mobile app features a digital Coffee Club. Kum & Go Brings the ‘&’ to Customer Rewards Loyalty program gives points for both fuel and in-store purchases. RaceTrac Offers Free Drinks With New Rewards App Insiders can move up the loyalty ranks. Sunoco Extends & Expands Tech Partnership With APT Software used for promotional strategy, foodservice and more. QuikTrip Preparing to Launch Loyalty Program Customers will earn points via a private label credit card. New Marketing Campaigns Abound for Heineken USA Brands Dos Equis will see a change with its pop culture icon. First Previous 137 138 139 140 141 Next Last