Marketing

Social media users can enter to win $25 gift cards.

Retailer offers alternative fuel for 85 cents per gallon at Colorado location.

Customers had received 10 cents off per gallon for every $100 spent in-store.

Prizes include cash, gift cards, groceries and Six Flags park tickets.

C-stores must increase consumer participation rates.

Program provides a 5-cent-per-gallon everyday reward.

Members can save 15 cents per gallon at the pump.

Loyalty members can get free treats at all locations.