Consumers Look for Deals as Prices of Consumer Goods Continue to RiseRetailers need to have the tools to react to price-sensitive shoppers, according to IRI. Tropicana Light The new offering boasts 70% fewer calories than other Tropicana premium drinks. Innovation Is Necessary to Counteract Declining Private Label Sales Volume Consumers are seeking enhancements in meat and dairy alternatives and functional beverages, among other product categories. Demand for Store Brands Declining Among Younger Demographics Conversely, nearly $1 out of every $5 spent by seniors and retirees goes to private brands. Casey's Spices Up Its Snacks Category The new Zesty Jalapeño Peanuts, Zesty Jalapeño Cashews and Zesty Jalapeño Pretzels feature locally sourced Lola's Fine Hot Sauce. Kit Kat Gingerbread Cookie Flavored Miniatures The holiday treat aims to recreate that first crisp bite of a gingerbread cookie. Rutter's Launches First Private Brand Beer The collaboration with Lancaster Brewing brings Rutter's Chocolate Milk Stout to stores for a limited time. 2021 Best New Products Awards Winner: Packaged Beverages/Bottled Water VOSS+ Vitamin D delivers 50 percent of the average person's recommended daily intake of Vitamin D. Country Archer Plant-Based Jerky The line is crafted with gourmet slices of King Oyster mushrooms. Phoenix Energy Shots The three-in-one formula is designed to elevate mood, enhance focus, and provide energy. First Previous 3 4 5 6 7 Next Last