Easter 2025 Spending Expected to Approach Record LevelsThe amount is above last year's $22.4 billion, and nearing the $24 billion spent in 2023. Shifting Consumer Patterns Lead to Shifting Meal Patterns Research from Circana points to a change in away-from-home meal consumption patterns for morning and lunch occasions. Snacking Remains a Top Priority for Consumers Despite Economic Uncertainties Circana: Nearly half of Americans snack three or more times a day, a 2.7% increase year over year. Gender Wage Gap Narrows Over Past 20 Years In 2024, women earned an average of 85% of what men earned. What You Need to Know About Changing Alcoholic Beverage Consumption Trends Generation Z may be new to the category, but they are already making their mark. FDA's Real Cost Campaign Helps Reduce Youth E-Cigarette Use The number of U.S. middle and high school students who currently use e-cigarettes declined from 5.38 million in 2019 to 1.63 million in 2024. Confectionery Sales Topped $54B in 2024 Consumers continue to leave room in their budgets for treats despite concerns over grocery prices. Natural & Organic Products Emerge as Growing Sales Opportunity These shoppers are two-and-a-half times more likely to shop at convenience stores. Sponsored State of the Back Bar Healthier Treats Take Big Bite Out of Snack Market Taste is by far the most important influence on Americans' snack purchases. 1 2 3 4 5 Next Last